Major concern towards maintaining the safety of products that are delivered to the consumers : HUL maintains stringent mandatory quality standards and the compliance is verified by conducting periodic audits and self assessments. This is carried out so as to ensure that the company designs, manufactures and supplies only those products that are safe and of excellent quality. They also have in place comprehensive management procedures so as to reduce risks and protect its consumers and markets. The brand has provided appropriate training and resources to ensure the deliverance of quality and the performance is tested using both internal and external measures so as to measure and improve wherever possible.
- Every Unilever employee is aware of the fact that the quality and consumer safety is his/her responsibility: Unilever has demonstrated visible leadership in the market to meet this policy. HUL partners with stakeholders to provide leadership, build transparency and thus share best practices and the brand has managed to forge effective working relationships with its contract manufacturers and suppliers.
HUL places its consumers and customers at the heart of its business: The consumers and customers are made to actively engage themselves in the process so as to translate their requirements into purchasing the products and services of HUL, this adds on to creating consumer value
HUL believes that quality can be attained with shared responsibility: HUL actively promotes its Quality Policy and has a quality assurance organisation in place to ensure consistency and visibility of quality standards, processes and performance indicators across all Unilever businesses at all levels
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